VERSLO TRIBŪNA

RĖMIMAS

2024-09-13 04:00

AB „Swedbank“

Beyond Compliance: Integrating Sustainability for Growth and Profit

Karolina Semionovaitė, Sustainability Officer at Swedbank Lithuania and Jasper Steinhausen, Founder and CEO of Business with Impact.

A company striving for long-term success, should not consider sustainability merely as a compliance exercise. According to Karolina Semionovaitė, Sustainability Officer at Swedbank Lithuania, sustainability should be placed at the heart of business development.

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If the formula for success is so simple, why aren’t more companies able to integrate sustainability into their operations without compromising profitability?

Jasper Steinhausen, Founder and CEO of Europe's leading sustainability consulting firm Business with Impact, says there are two ways to achieve sustainability goals in business: one that costs you and one that makes you money.

“There are so many correlations between sustainability and business. Strategically chosen sustainability goals result in cutting costs, attracting better talent, increasing productivity, innovation, customer loyalty, and sales. The problem is that today the vast majority of companies choose an approach to sustainability that makes it quite costly,” he says.

Tune in to this engaging discussion to learn more about the winning techniques for merging sustainability and business goals seamlessly. K. Semionovaitė and J. Steinhausen also dive deep into the role sustainability plays in employee and consumer satisfaction, touch upon emerging innovations and technologies most promising for sustainability transformation in business, and more.